Marin Software is a leading revenue acquisition management platform for advertisers and agencies. Enabling this integration will optimise your Marin account by allowing Freespee to send phone call conversions to the Marin software platform.
How to activate the Marin Software integration
To get this integration up and running just send us a message to firstname.lastname@example.org and we will be happy to help you from there.
When set up the automated data feed from Freespee will make your inbound phone calls part of the buying equation across all channels, search, mobile, social and display.
How it works
- When a customer from a Marin advertisement (display, search & social) arrives on your site, Freespee captures and records the Marin ad impression ID
- At the same time, Freespee serves the customer a unique telephone number
- When a call is made Freespee attributes the phone number to the visitor session and the ID, and then passes this conversion back to Marin
- The conversion data is now available to view in your Marin account and can be used to optimise your targeting and bidding strategy
What we send
- Marin click identifiers from the ad
- Lead value