Tradedoubler handles the distribution of multiple ads across publishers and sites, optimising to ensure that the most effective ads are served most frequently. Freespee ensures that this optimisation is based on both online and offline conversion. This Freespee App serves unique phone numbers to your online viewers and injects the data for all phone call conversions back to Tradedoubler for uplifted ad performance.
Step by step activation
1. Log in to Freespee, open the Apps tab and search for Tradedoubler.
2. Find the Tradedoubler App and click Activate.
3. Since no configuration is needed, click Save and Activate to confirm the activation.
Activation is complete. Information for phone call conversions driven by online ads will now be sent back to Tradedoubler.
Freespee captures the Program and Affiliate ID for visitors coming via Tradedoubler program links. These links should look as follows:
How it works:
- Freespee captures Program and Affiliate ID for visitors coming via Tradedoubler program links
- When a call is made Freespee records the conversion
- Freespee sends the conversion to Tradedoubler
- Freespee feeds information on all your converted calls to Tradedoubler
What we send:
- Date and time of call
- Calling phone number (masked)
- Called number
- Whether the call was answered or not
- Call duration
- Program ID
- Affiliate ID